Archive for February, 2012

World Nutella Day, February 5, 2012

Posted February 5, 2012 By Adri

Bring it Forth

Nutella Jar

More than seventy years ago pastry chef Pietro Ferrero invented Nutella. Originally supplied in Mamma convenient sliceable loaves and called “pasta gianduja” it was made of cocoa and Piemontese hazelnuts. Over time the formula was modified, made spreadable and renamed “supercrema gianduja” and ultimately in 1964 was renamed Nutella. It was first imported to America in 1983, and the rest, as they say, is history.

This delightful nut and milk chocolate concoction even has its own day. In 2007, Sara from Ms. Adventures in Italy and Michelle from Bleeding Espresso realized that Nutella deserved some serious recognition, a day for people to proudly eat Nutella directly from the jar. (Well, they suggest use of a spoon.) A day when one might wish to sit for a portrait whilst lovingly caressing a jumbo jar of the cocoa and hazelnut manna. And year by year the number of celebrants has grown. The world is a sweeter, better place. Yes, my thanks go out to Sara and Michelle who “solemnly declare Sunday, February 5th World Nutella Day 2012 – a day to celebrate, to get creative with, and most importantly, to EAT Nutella.” Read more… »

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